{"id":4738,"date":"2025-02-19T06:45:19","date_gmt":"2025-02-18T22:45:19","guid":{"rendered":"http:\/\/www.gmail360.com\/?p=4738"},"modified":"2025-02-19T06:45:50","modified_gmt":"2025-02-18T22:45:50","slug":"meta-%e4%b8%ba-facebook-%e5%92%8c-instagram-reels-%e5%b9%bf%e5%91%8a%e6%8e%a8%e5%87%ba%e6%96%b0%e5%8a%9f%e8%83%bd","status":"publish","type":"post","link":"http:\/\/www.gmail360.com\/?p=4738","title":{"rendered":"Meta \u4e3a Facebook \u548c Instagram Reels \u5e7f\u544a\u63a8\u51fa\u65b0\u529f\u80fd"},"content":{"rendered":"<div class=\"bialty-container\">\n<p><span>Meta \u6b63\u5728\u66f4\u65b0 Reels \u7684\u529f\u80fd\u4ee5\u5e2e\u52a9\u63d0\u9ad8\u5e7f\u544a\u521b\u610f\u7684\u6548\u679c\u3002<\/span><\/p>\n<p><span>\u8be5\u79d1\u6280\u5de8\u5934\u5ba3\u5e03\u4e86\u4e00\u7cfb\u5217\u65e8\u5728\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u4f18\u5316\u5e7f\u544a\u6d3b\u52a8\u6548\u679c\u7684\u65b0\u529f\u80fd\uff0c\u5176\u4e2d\u5305\u62ec\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u6536\u85cf\u5e7f\u544a<\/span><\/li>\n<li><span>\u591a\u76ee\u7684\u5730 Reels \u8f6e\u64ad\u5e7f\u544a<\/span><\/li>\n<li><span>\u5411\u5de6\u6ed1\u52a8\u529f\u80fd<\/span><\/li>\n<\/ul>\n<p><span>\u6211\u4eec\u4e3a\u4ec0\u4e48\u5173\u5fc3\u3002Meta \u9488\u5bf9 Facebook \u548c Instagram Reels \u5e7f\u544a\u7684\u65b0\u529f\u80fd\u53ef\u4ee5\u5e2e\u52a9\u7b80\u5316\u5e7f\u544a\u6d3b\u52a8\u521b\u5efa\u6d41\u7a0b\uff0c\u8282\u7701\u65f6\u95f4\uff0c\u5e76\u53ef\u80fd\u4ea7\u751f\u66f4\u9ad8\u8d28\u91cf\u3001\u66f4\u5177\u5438\u5f15\u529b\u7684\u5e7f\u544a\u3002\u65b0\u5de5\u5177\u8fd8\u65e8\u5728\u6539\u5584\u7528\u6237\u4f53\u9a8c\uff0c\u901a\u8fc7\u786e\u4fdd\u65e0\u7f1d\u548c\u8f7b\u677e\u7684\u8d2d\u7269\u6d41\u7a0b\u6765\u589e\u52a0\u6f5c\u5728\u5ba2\u6237\u8d2d\u4e70\u7684\u53ef\u80fd\u6027\u3002<\/span><\/p>\n<p><strong><span>\u7cbe\u9009\u5e7f\u544a\u3002<\/span><\/strong><span>\u8fd9\u79cd\u5e7f\u544a\u7c7b\u578b\u5df2\u7ecf\u5728 Instagram \u4e0a\u63a8\u51fa\uff0c\u76ee\u524d\u6b63\u5728 Facebook Reels \u4e0a\u8fdb\u884c\u6d4b\u8bd5\u3002\u8be5\u683c\u5f0f\u7531\u4e00\u4e2a\u5927\u89c6\u9891\u6216\u56fe\u7247\u4ee5\u53ca\u4e00\u4e9b\u5c0f\u56fe\u7247\u7ec4\u6210\u3002\u7528\u6237\u53ef\u4ee5\u6ed1\u52a8\u6d4f\u89c8\u8fd9\u4e9b\u56fe\u7247\u4ee5\u4e86\u89e3\u6709\u5173\u4ed6\u4eec\u611f\u5174\u8da3\u7684\u4ea7\u54c1\u7684\u66f4\u591a\u4fe1\u606f\u3002<\/span><\/p>\n<p><span>\u7531\u4e8e\u4ecd\u5728\u8bd5\u884c\u4e2d\uff0cCollection \u5e7f\u544a\u5c1a\u672a\u5411\u6240\u6709\u8425\u9500\u4eba\u5458\u5f00\u653e &#8211; \u4f46 Meta \u5df2\u786e\u8ba4\u5373\u5c06\u66f4\u5e7f\u6cdb\u5730\u63a8\u51fa\u8be5\u529f\u80fd\u3002<\/span><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-433164 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/Screenshot-2023-10-11-at-17.04.35-270x600.png.webp\" alt=\"\u622a\u56fe 2023 10 11 \u4e8e 17.04.35\" width=\"270\" height=\"600\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/Screenshot-2023-10-11-at-17.04.35-270x600.png.webp 270w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/Screenshot-2023-10-11-at-17.04.35-152x338.png.webp 152w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/Screenshot-2023-10-11-at-17.04.35-51x113.png.webp 51w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/Screenshot-2023-10-11-at-17.04.35-150x334.png.webp 150w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/Screenshot-2023-10-11-at-17.04.35.png.webp 642w\" data-lazy-sizes=\"(max-width: 270px) 100vw, 270px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/Screenshot-2023-10-11-at-17.04.35-270x600.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><strong><span>\u591a\u76ee\u7684\u5730 Reels \u8f6e\u64ad\u5e7f\u544a<\/span><\/strong><span>\u3002Meta \u5df2\u5728 iOS \u548c Android \u8bbe\u5907\u4e0a\u7684 Facebook \u548c Instagram \u4e0a\u63a8\u51fa\u4e86\u9488\u5bf9 Reels \u8f6e\u64ad\u5e7f\u544a\u7684\u591a\u76ee\u7684\u5730\u53f7\u53ec\u6027\u7528\u8bed\u529f\u80fd\u3002\u8fd9\u5141\u8bb8\u54c1\u724c\u901a\u8fc7\u663e\u793a\u7684\u56fe\u50cf\u5c06\u6f5c\u5728\u5ba2\u6237\u5f15\u5bfc\u5230\u591a\u4e2a\u4ea7\u54c1\u9875\u9762\uff0c\u5e2e\u52a9\u4ed6\u4eec\u66f4\u8f7b\u677e\u5730\u627e\u5230\u4ed6\u4eec\u6b63\u5728\u5bfb\u627e\u7684\u5546\u54c1\uff0c\u4ece\u800c\u6709\u53ef\u80fd\u589e\u52a0\u9500\u552e\u989d\u3002<\/span><\/p>\n<p><strong><span>\u5411\u5de6\u6ed1\u52a8\u529f\u80fd<\/span><\/strong><span>\uff1a\u6b64\u529f\u80fd\u73b0\u5df2\u5728 Facebook \u548c Instagram Reels \u5e7f\u544a\u4e2d\u63a8\u51fa\uff0c\u4eba\u4eec\u53ef\u4ee5\u901a\u8fc7\u5411\u5de6\u6ed1\u52a8\u6765\u4e86\u89e3\u66f4\u591a\u4ed6\u4eec\u611f\u5174\u8da3\u7684\u6f5c\u5728\u4ea7\u54c1\uff0c\u4ece\u800c\u7b80\u5316\u8d2d\u7269\u6d41\u7a0b\u5e76\u6539\u5584\u7528\u6237\u4f53\u9a8c\uff0c\u8fdb\u800c\u6709\u52a9\u4e8e\u63d0\u9ad8\u9500\u91cf\u3002<\/span><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-433165 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-800x450.webp\" alt=\"1\" width=\"800\" height=\"450\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-800x450.webp 800w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-600x338.webp 600w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-200x113.webp 200w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-768x432.webp 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1536x864.webp 1536w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-scaled.webp 2048w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-150x84.webp 150w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-800x450.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><strong><span>Advantage+ \u521b\u610f\u5957\u4ef6\u3002Meta<\/span><\/strong><span>\u8fd8\u5ba3\u5e03\uff0c\u5b83\u4e00\u76f4\u5728\u6295\u8d44\u5176 Advantage+ \u521b\u610f\u5957\u4ef6\uff0c\u4e3a Reels \u5e7f\u544a\u5f15\u5165\u65b0\u7684\u81ea\u52a8\u5316\u89e3\u51b3\u65b9\u6848\uff0c\u4f8b\u5982\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u521b\u610f\u4f18\u5316\uff1a<\/span><\/strong><span>\u00a0Meta \u5728\u5e7f\u544a\u7ba1\u7406\u5668\u4e2d\u7684 Advantage+ \u521b\u610f\u4e2d\u6dfb\u52a0\u4e86\u51e0\u4e2a\u65b0\u7684\u81ea\u52a8\u5316\u5143\u7d20\uff0c\u5305\u62ec\uff1a<\/span>\n<ul class=\"wp-block-list\">\n<li><span>\u5c06\u975e 9:16 \u5a92\u4f53\u8f6c\u6362\u4e3a 9:16 \u5a92\u4f53\u7684\u81ea\u52a8\u6a21\u677f\u3002<\/span><\/li>\n<li><span>3D \u8fd0\u52a8\u548c\u6df1\u5ea6\u3002<\/span><\/li>\n<li><span>\u7eb5\u6a2a\u6bd4\u53d8\u5316\u3002<\/span><\/li>\n<li><span>\u56fe\u50cf\u548c\u89c6\u9891\u589e\u5f3a\u529f\u80fd\uff0c\u5305\u62ec\u9510\u5316\u8272\u5f69\u548c\u63d0\u9ad8\u89c6\u9891\u5206\u8fa8\u7387\u7684\u8fc7\u6ee4\u5668\u3002<\/span><\/li>\n<\/ul>\n<\/li>\n<li><strong><span>\u97f3\u4e50\uff1a<\/span><\/strong><span>\u00a0\u6240\u6709 Facebook \u548c Instagram \u5e7f\u544a\u5546\u73b0\u5728\u90fd\u53ef\u4ee5\u5728\u5e7f\u544a\u6d3b\u52a8\u521b\u5efa\u8fc7\u7a0b\u4e2d\u4e3a\u5176\u5355\u5f20\u56fe\u7247 Reels \u5e7f\u544a\u5bfb\u627e\u3001\u9009\u62e9\u548c\u6dfb\u52a0\u97f3\u4e50\uff0c\u4ee5\u5e2e\u52a9\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u8f6c\u5316\u7387\u3002<\/span><\/li>\n<\/ul>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-433166 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1-800x569.webp\" alt=\"1 1\" width=\"800\" height=\"569\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1-800x569.webp 800w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1-475x338.webp 475w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1-159x113.webp 159w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1-768x546.webp 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1-150x107.webp 150w, https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1.webp 1440w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/10\/1-1-800x569.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><strong><span>\u54c1\u724c\u9002\u7528\u6027\u3002<\/span><\/strong><span>\u6700\u540e\uff0cMeta \u8fd8\u4e0e Meta \u4e1a\u52a1\u5408\u4f5c\u4f19\u4f34 Zefr \u5408\u4f5c\uff0c\u5411 Facebook \u548c Instagram Reels \u63a8\u51fa\u4e86\u5176\u54c1\u724c\u9002\u7528\u6027\u5e93\u5b58\u8fc7\u6ee4\u63a7\u5236\u548c\u7b2c\u4e09\u65b9\u54c1\u724c\u9002\u7528\u6027\u9a8c\u8bc1\u89e3\u51b3\u65b9\u6848\u3002\u8be5\u5de5\u5177\u5c06\u4e3a\u5e7f\u544a\u5546\u63d0\u4f9b\u989d\u5916\u7684\u4fdd\u8bc1\uff0c\u786e\u4fdd\u4ed6\u4eec\u7684\u5e7f\u544a\u6d3b\u52a8\u4e0d\u4f1a\u88ab\u653e\u7f6e\u5728\u8fd9\u4e9b\u5e73\u53f0\u4e0a\u4e0e\u5176\u54c1\u724c\u4ef7\u503c\u4e0d\u7b26\u7684\u5192\u72af\u6027\u5185\u5bb9\u65c1\u8fb9\u3002<\/span><\/p>\n<p><strong><span>Meta \u5bf9\u6b64\u6709\u4f55\u8bc4\u8bba\uff1f<\/span><\/strong><span>\u00a0Meta \u53d1\u8a00\u4eba\u5728\u4e00\u4efd\u58f0\u660e\u4e2d\u8868\u793a\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u968f\u7740\u4eba\u4eec\u5728 Facebook \u548c Instagram \u4e0a\u82b1\u8d39\u66f4\u591a\u65f6\u95f4\u89c2\u770b Reels\uff08Facebook \u548c Instagram \u4e0a\u7684 Reels \u6bcf\u5929\u64ad\u653e\u91cf\u8d85\u8fc7 2000 \u4ebf\u6b21\uff09\uff0c\u6211\u4eec\u6b63\u5728\u6784\u5efa\u65b9\u6cd5\u8ba9 Reels \u5e7f\u544a\u5bf9\u4eba\u4eec\u66f4\u5177\u5438\u5f15\u529b\uff0c\u5bf9\u5e7f\u544a\u5546\u66f4\u6709\u6548\u3002\u201d<\/span><\/li>\n<li><span>\u201c\u4f7f\u7528\u4e3a Reels \u5236\u4f5c\u7684\u521b\u610f\u7684\u5e7f\u544a\u6548\u679c\u66f4\u4f73\u3002\u5bf9\u4e8e\u76f4\u63a5\u54cd\u5e94\u5e7f\u544a\u7cfb\u5217\uff0c\u4e0e\u5176\u4ed6\u7c7b\u578b\u7684\u89c6\u9891\u76f8\u6bd4\uff0c\u5305\u542b\u89c6\u9891\u521b\u610f\u4e0a\u7684\u5782\u76f4\u58f0\u97f3\u7684 Reels \u5e7f\u544a\u96c6\u7684\u6bcf\u6b21\u64cd\u4f5c\u6210\u672c\u964d\u4f4e\u4e86 4.8%\uff0c\u70b9\u51fb\u7387\u63d0\u9ad8\u4e86 5.1%\uff0c\u8f6c\u5316\u7387\u63d0\u9ad8\u4e86 2.9%\u3002\u201d<\/span><\/li>\n<\/ul>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row\">\n<div class=\"col-12\"><\/div>\n<\/div>\n<div class=\"row align-items-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\"><span>\u83b7\u53d6\u641c\u7d22\u8425\u9500\u4eba\u5458\u6240\u4f9d\u8d56\u7684\u65b0\u95fb\u901a\u8baf\u3002<\/span><\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><label class=\"visually-hidden\" for=\"nl-inlineEmail\"><span>\u4f01\u4e1a\u7535\u5b50\u90ae\u4ef6\u5730\u5740<\/span><\/label><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div id=\"article_inline_captcha\">\n<div><\/div>\n<\/div>\n<p><button id=\"inline-button\" class=\"btn btn-sel inlineButton w-100 rounded-0\" name=\"submit_button\" type=\"submit\"><span>\u4e3a\u6211\u62a5\u540d\uff01<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener\" aria-label=\"\u5728\u65b0\u6807\u7b7e\u9875\u4e2d\u6253\u5f00\"><span>\u67e5\u770b\u6761\u6b3e\u3002<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\" \/>\n<p><strong><span>\u6df1\u5165\u4e86\u89e3\u3002<\/span><\/strong><span>\u8bf7\u5b8c\u6574\u9605\u8bfb Meta \u7684<\/span><a href=\"https:\/\/www.facebook.com\/business\/news\/reels-ads-updates-performance-features-automated-creative-suitability-solutions\" target=\"_blank\" rel=\"noopener\"><span>Reels \u5e7f\u544a\u66f4\u65b0\u516c\u544a\uff0c\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u3002<\/span><\/a><\/p>\n<\/div>\n<hr \/>\n<p><em><span>\u6211\u4eec\u9080\u8bf7\u6295\u7a3f\u4f5c\u8005\u4e3a Search Engine Land \u64b0\u5199\u5185\u5bb9\uff0c\u5e76\u6839\u636e\u4ed6\u4eec\u7684\u4e13\u4e1a\u77e5\u8bc6\u548c\u5bf9\u641c\u7d22\u793e\u533a\u7684\u8d21\u732e\u8fdb\u884c\u9009\u62e9\u3002\u6211\u4eec\u7684\u6295\u7a3f\u8005\u5728\u7f16\u8f91\u4eba\u5458\u7684\u76d1\u7763\u4e0b\u5de5\u4f5c<\/span><a href=\"https:\/\/searchengineland.com\/staff\/\"><span>\uff0c<\/span><\/a><span>\u5e76\u68c0\u67e5\u6295\u7a3f\u7684\u8d28\u91cf\u548c\u4e0e\u8bfb\u8005\u7684\u76f8\u5173\u6027\u3002\u4ed6\u4eec\u8868\u8fbe\u7684\u89c2\u70b9\u662f\u4ed6\u4eec\u81ea\u5df1\u7684\u3002<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meta \u6b63\u5728\u66f4\u65b0 Reels \u7684\u529f\u80fd\u4ee5\u5e2e\u52a9\u63d0\u9ad8\u5e7f\u544a\u521b\u610f\u7684\u6548\u679c\u3002 \u8be5\u79d1\u6280\u5de8\u5934\u5ba3\u5e03\u4e86\u4e00\u7cfb\u5217\u65e8\u5728\u63d0\u9ad8\u53c2\u4e0e\u5ea6\u548c\u4f18\u5316\u5e7f [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4738","post","type-post","status-publish","format-standard","hentry","category-gmail"],"_links":{"self":[{"href":"http:\/\/www.gmail360.com\/index.php?rest_route=\/wp\/v2\/posts\/4738","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.gmail360.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.gmail360.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.gmail360.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.gmail360.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4738"}],"version-history":[{"count":2,"href":"http:\/\/www.gmail360.com\/index.php?rest_route=\/wp\/v2\/posts\/4738\/revisions"}],"predecessor-version":[{"id":5010,"href":"http:\/\/www.gmail360.com\/index.php?rest_route=\/wp\/v2\/posts\/4738\/revisions\/5010"}],"wp:attachment":[{"href":"http:\/\/www.gmail360.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4738"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.gmail360.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4738"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.gmail360.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4738"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}